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Online Gambling Lawyer
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Volume: 17 Issue: 2
(February 2018)

uk as rulings bear group implications gambling advertising advertising standards authority (‘as ruled 23 august 2017 favour bear

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The UK ASA rulings on Bear Group: implications for gambling advertising

The Advertising Standards Authority (‘ASA’) ruled on 23 August 2017 in favour of Bear Group relating to two claims of potential breaches of the Broadcast Committee of Advertising Practice (‘BCAP’) Code, specifically Rules 17.4.5 and 32.2.2, two rules that focus on advertising to underage audiences. Anna Mathias of Woods Whur analyses the ASA’s decision in this case in the context of the ongoing attention being paid to gambling advertising in the UK.

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