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Market Trends: The fight for dominance in the e-finance market

The aggressive pursuit of market share, particularly in the area of online payments and mobile payments, has intensified in the past year, as major credit card companies and dominant e-payment providers such as Paypal, Alipay and Google Checkout, fight for their places in the market. Tom Brown, a Senior Associate at Pinsent Masons, examines the recent events that are dramatically changing the e-finance landscape.

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